I lead development teams and build full-stack, API-driven apps.

Head of Development with a frontend background. I own applications, APIs, infrastructure and security end to end, and I care about systems that stay maintainable.

Open to Head of Engineering and Technical Lead roles

Get in touchDownload CV

Selected work

Eden

Central administration platform. Red Umbrella / Carecoins, 2025 to now

Eden

Administration ran on spreadsheets and documents. I designed and built one platform that replaces those manual processes with integrated digital workflows.

The problem
Manual, document-based admin that was slow and prone to inconsistent data.
What I built
A central admin platform with automated workflows, plus validation and checks that catch errors before they spread.
The result
40+ hours saved per week, manual errors reduced due to conditional logic and validation.
  • Frontend
  • Backend
  • Database
  • Infrastructure
  • Security

The Carecoins suite

Therapist Portal, Company Portal and Wallet. Red Umbrella / Carecoins, 2025 to now

The Carecoins suite

A set of connected applications and public websites that share APIs and backend services. I own delivery across all of it.

The problem
I replaced a spreadsheet-and-document workflow with three connected applications on shared APIs. Therapists manage their own sessions, clients and invoices in the Therapist Portal. Companies track their Carecoins usage and support their employees’ wellbeing in the Company Portal. Clients manage their own Carecoins and therapy sessions in the Wallet.
What I built
Three applications on shared APIs and backend services, with frontend, database design, hosting, deployment and security handled in one team.
The result
1800+ users, 100+ companies, 10,000+ therapy sessions, 100+ therapists all managed from a single API and not one spreadsheet involved!
  • Frontend
  • Backend
  • Database
  • Infrastructure
  • Security

Leading frontend at Icansee

Team leadership and client delivery. Icansee, 2022 to 2025

Leading frontend at Icansee

I led four frontend developers and set the standards the team worked to, while overseeing client websites built in WordPress and React.

The problem
A disparate remote team with low morale, patchy communication and inconsistent standards. Some developers felt unsupported and left to work things out alone.
What I did
Rebuilt communication across the remote team, set shared frontend standards and code review practices, mentored and brought on junior developers, and took on hiring.
The result
Promotions, improved morale, better communication, consistent standards, and a team that felt supported and valued.
  • React
  • WordPress

Experience

  1. April 2025 to now

    Head of Development, Red Umbrella / Carecoins

    Technical delivery across multiple interconnected applications and public websites: architecture, frontend and backend, databases, hosting and security.

  2. January 2022 to April 2025

    Head of Frontend, Icansee

    Led a team of four, set frontend standards, contributed to hiring, and oversaw client delivery in WordPress and React.

  3. 2021 to now, alongside full-time work

    Founder and freelance WordPress developer, Hello Panda

    WordPress sites for freelance clients, from requirements through to launch, with client relationships handled directly.

  4. June 2015 to January 2022

    Senior Frontend Developer / Acting Head of Frontend, Hallam Internet

    Built and delivered client websites in WordPress across frontend implementation and launch. Stepped up to act as Head of Frontend when the previous head of frontend left.

  5. June 2012 to June 2015

    Frontend Developer, BigSpring

    Where I learned the craft: WordPress sites and frontend implementation.

Skills

Languages and frontend
JavaScript, React, Next.js, HTML, CSS
Backend and CMS
Laravel, PHP, WordPress, Payload CMS, Strapi, Statamic
Databases
MySQL, PostgreSQL
Infrastructure and delivery
Cloud hosting, Server administration, Git, CI/CD, Deployment pipelines, API integration

How I lead

I lead by staying close to the code. Standards work best when the person setting them still ships.

Mentoring

I support developers with regular guidance and honest feedback. I helped one developer grow into a senior full stack developer who now leads development at a successful energy startup.

Engineering standards

Code reviews and shared practices that keep quality consistent across a team and across projects.

Pragmatic delivery

I choose technology for the business problem, favour maintainable systems, and automate the manual steps that cause errors.

About

I started in 2012 building WordPress sites and have spent the years since widening what I own: first frontend teams, now whole platforms.

Before software I studied jazz at Leeds Conservatoire. I am also fluent in French and play drums in a post grunge band in my spare time.

BA (Hons) Jazz Music, Leeds Conservatoire, 2007

Let's talk

If you are hiring for engineering leadership or a senior full-stack role, email me.

simonpmiles@gmail.com